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Professional HVAC Website Design That Builds Trust & Drives Leads | by Crawford

With by Crawford’s HVAC website design services, your business gets more than a good-looking site — you get a powerful, user-friendly platform that’s built to convert. We design custom websites that reflect your brand, showcase your services clearly, and give your clients a smooth, reliable experience from the first click.

Your website should work as hard as you do. Let’s build one that helps you stand out, connect with your customers, and grow your HVAC business online.

Partnerships

Our amazing clients

Design services

Does your HVAC Business Need a Professional Website?

In the HVAC industry, trust matters — and your website plays a big part in building it. A clean, well-designed site helps customers feel confident in your work before you even arrive at their door.

While you focus on delivering great service, your site should be working just as hard — building credibility, answering common questions, and showing exactly why you're the right choice. In a crowded market, a strong online presence can be the edge that sets you apart.

With by Crawford’s HVAC website design services, you’ll get a site that looks sharp, works seamlessly, and helps turn visitors into customers. It’s time to show your expertise online — and grow your business in the process.

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Sam Crawford's Latest Work 

Building Websites That Drive Results

 

Want a Squarespace website that turns visitors into loyal customers? Take a look at my portfolio to see how I’ve helped businesses bring their ideas to life — from clean e-commerce builds to bold, standout portfolios — all designed to perform and get results.

 Testimonials

Over 200+ reviews

  • Blake Hampton

    Blake Hampton

    Worked with them on some custom code for my squarespace site and I'm super happy with the result. Fast turnaround time, responsive communication and quality output!

  • Jeff Smith

    Jeff Smith

    Sam's attention to detail put him above the rest. I was traveling and the business was in the process of being acquired while we were building and it never slowed him or his team down!

  • Matt D'Avella

    Matt D'Avella

    Sam was an absolute game-changer when it came to building my Squarespace website. From start to finish, he was incredibly helpful and knowledgeable. The process was smooth and fast, but never rushed. Sam’s attention to detail and design expertise made the site even better than I had envisioned. He was also a pleasure to work with, always professional, friendly, and proactive. I highly recommend Sam to anyone looking for a seamless and top-notch web design experience. 10/10!

  • Nathan Bethell

    Nathan Bethell

    Sam is a top person to work with! No ego, no B/S, just high quality professionalism and delivery of sites and content that work. If you’re in the market for a Squarespace site then you can’t go wrong!

  • Jack Schiavone

    Jack Schiavone

    Sam and the team gave me everything I was looking for with the website build. Alongside their attention to detail was the speed of their support. I couldn't recommend by Crawford more, especially for anyone who wants a website that converts leads into customers. Thanks!

  • Elliot Napier

    Elliot Napier

    Exceptional communication throughout the process, very prompt updates to the site made it very easy to iterate & determine the final design, content & style. Really happy with the finished product, would highly recommend to anyone looking to get an excellent website to help their brand / product stand out.

  • Jim McVety

    Jim McVety

    by Crawford is by far one of the best Squarespace experts we've worked with. Always on time, very creative, and really personable. We really enjoyed working with this team.

  • Daniel Gordon

    Daniel Gordon

    Sam is professional, friendly, personable and easy to work with. He took time to try and understand my requirements and was always relaxed and accommodating when I wanted to make revisions or changes. His design ideas are clean and work well. I recommend him without hesitation.

  • Kareem Alston

    Kareem Alston

    Sam Crawford is capital E EXCELLENT! We originally scoped and built one major website with Sam and since then, we can't stop working with him. We have Sam assisting us with all of our website, have him transferring and reskinning websites from Wordpress to Squarespace. We couldn't be happier and more grateful to have found Sam and to be able to work with him. He is certifiably a topnotch web developer and designer. I look forward to our continued partnership as he helps The Communications Network develop their digital presence.

  • John Wander

    John Wander

    Sam Crawford developed our Northern LA Boardriders website. He is an incredible developer, designer and always complete the work on time and sometimes sooner than expected. Grateful to have Sam on our team!

  • Daniel Henry

    Daniel Henry

    If you need a Squarespace website building or fixing, Sam is the man to call! Sorted a problem for me within an hour of getting in touch - which means Im now ready to share it publicly. Would happily recommend him!

  • Jamie Williams

    Jamie Williams

    Working with Sam to develop our website has been a breeze. He understood the brief, asked all the right questions, was proactive in finding solutions and alternate angles to design problems, and utilised a number of time saving solutions to minimise feedback back-and-forth. We're super happy with the end result, and would 100% recommend. Cheers!

  • Gaurav Ahluwalia

    Gaurav Ahluwalia

    by Crawford are great to work with - extremely quick to work with and improvements to our website are always made to a high standard. Highly recommend Sam's services!

  • Pat Collins

    Pat Collins

    Sam did a fantastic job delivering our squarespace website from scratch. Very professional and easy to work with, His design and implementation skills are exceptional and was extremely responsive. We will definitely go straight to Sam when we redesign the site next year. Highly recommend.

  • Marla Wilson

    Marla Wilson

    Sam was an incredible resource for us when building a SquareSpace membership site. His attention to detail, vast knowledge, and quick responses made the whole experience so easy. I highly recommend by Crawford and would be happy to work with him again should another project come up.

From the founder

About by Crawford

Hi — I’m Sam, an award-winning Squarespace web designer with 450+ websites built. I help organisations launch modern, high-performing sites that look great and work even better.

 

 Why choose us

Our Web Design Services for HVAC Companies

 
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Free Website Design Consultation

Start with a no-cost consultation. We’ll review your current website, explore what’s working, and outline how we can improve it — before a single line is redesigned.

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Collaborate with a Global Leader

Sam from by Crawford is in the top 0.1% of Squarespace designers worldwide — a trusted partner, speaker, and educator in the platform’s official community. Your HVAC site gets expert attention from day one.

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Award-winning Design

Our work has earned multiple industry awards, but the real goal is building sites our clients are proud of. Strong design builds trust — and opens new doors for your business.

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The 10-star Experience

Hundreds of 5-star reviews say it best. We focus on clear communication, fast turnaround, and results that make a real impact. Your experience matters as much as your finished site.

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Unlimited Revisions

We don’t stop until it’s right. You’ll have unlimited rounds of feedback to make sure your HVAC website looks and works exactly the way you want.

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Unlimited integrations

Need to connect with booking systems, CRMs, or email platforms? We’ll integrate the tools that power your business — so your site works for you behind the scenes.

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Bespoke approach

No templates or shortcuts here. Your HVAC website will be as unique as your business, crafted with the precision and customization of a Savile Row suit.

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SEO Launchpad

SEO is no longer optional; it's essential. We incorporate all the fundamental SEO elements to ensure your HVAC website is optimised for search engines, helping HVAC contractors attract more potential customers.

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Ongoing Support and Maintenance

After launch, we’re still here. Choose from flexible support options to keep your site secure, up to date, and working smoothly as your business grows.

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Mobile-Friendly Design

More than half your visitors are on phones. Every site we build is responsive — so your HVAC services look sharp and work seamlessly on any screen.

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Great HVAC Website Design

Our focus is on creating visually stunning, well-designed HVAC websites that leave a lasting impression. We aim to enhance your brand and attract more customers through exceptional design.

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Online Booking System

Streamline your service appointments with an integrated online booking system. This feature enhances user experience and simplifies the scheduling process for your clients.

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Customer Testimonials and Reviews

Build trust and credibility with potential customers by showcasing customer testimonials and Google reviews. Positive feedback from satisfied clients can significantly boost your reputation.

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Professional HVAC Logo Design

We ensure your HVAC company's logo and branding are seamlessly integrated into the website design, reflecting your high-quality service and creating a cohesive, professional look.

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Effective Contact Forms and Call to Action

Convert visitors into clients with strategically placed contact forms and call to action buttons. These elements are crucial for generating leads and encouraging user interaction.

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Social Media Links

Expand your reach by integrating social media links on your website. This allows clients to connect with you on various platforms, enhancing your online presence and engagement.

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Visually Appealing Website Design

Our visual design approach ensures your HVAC website is not only functional but also aesthetically pleasing. Attract and retain visitors with a visually appealing site.

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Site Speed and Performance

We prioritise site speed and performance, ensuring your website loads quickly and efficiently. A fast website improves user experience and can positively impact your search engine rankings.

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Service Area and Local Services

Highlight your service area and the local services you offer. This information helps local customers find you easily and understand the specific HVAC services you provide.

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Google Business Profile Integration

Enhance your visibility on search engines and attract more clients by integrating your Google Business Profile with your website. This integration ensures you stand out in local searches.

Why choose me as your Squarespace web designer?

Easily Update Your Own HVAC Business Website

Once your custom design is in place, you and your team can log in anytime to update the site — no HTML needed. The system is powerful, easy to use, and built to keep your content fresh without the hassle.

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You’re in control

  • Retain full control and ownership of your website. Manage your content and updates seamlessly, showcasing your expertise with the latest HVAC techniques and trends.

  • Access top-notch guidance and training resources to make the most of the platform, empowering you to efficiently manage your HVAC site.

  • Customise access levels for your team, allowing them to update service pages and critical content, ensuring your site remains current and relevant.

  • Easily connect with other platforms to enhance your business operations, streamline processes, and boost efficiency.

  • Design your website effortlessly with a What You See Is What You Get (WYSIWYG) page builder, offering ease of use and extensive customization to create a unique, professional online presence.

  • Create personalised online forms to meet your specific needs, making communication with visitors and potential customers a breeze.

  • Expand your website without limits, adding as many pages as needed to cover all aspects of your heating and air conditioning services.

  • Protect sensitive information or create exclusive content with password-protected and hidden pages, ensuring privacy and security.

  • Showcase your heating and air conditioning services with dedicated pages, highlighting the expertise of your HVAC technicians.

  • Maintain a consistent and branded online presence with full integration of your business’s branding, ensuring your HVAC company stands out.

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Engage your Clients

  • Keep clients informed about events and important dates with an interactive calendar, enhancing your digital marketing efforts.

  • Capture attention and convey a powerful message with video headers, increasing your site's visual appeal.

  • Share news, insights, and updates through an integrated blog, keeping your visitors engaged and informed.

  • Simplify event planning with online registration and integrated payment options, making it easy for clients to participate in your events.

  • Archive and share valuable multimedia content to provide resources for your visitors and potential customers.

  • Boost conversions with a prominent request service button, turning site visitors into loyal customers.

  • Share your expertise through podcasts, establishing your HVAC company as an industry thought leader.

  • Provide easy access to important documents by hosting and sharing downloadable files, enhancing client interactions.

  • Manage client communications effortlessly with integrated newsletter and email marketing features.

  • Enhance user experience by enabling visitors to search and filter content efficiently, helping them find the HVAC services they need quickly.

  • Expand your reach by easily posting content to social networks, driving more traffic to your site.

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Peace of Mind

  • Ensure accessibility for all users by adhering to ADA and WCAG standards, making your site inclusive and compliant.

  • Protect your website and client data with robust security measures, ensuring the safety of your HVAC system and information.

  • Receive around-the-clock support to ensure your site runs smoothly and efficiently.

  • Manage your budget effortlessly with a single, all-inclusive fee, simplifying your financial planning.

  • Stay legally compliant with GDPR and manage cookie consent effectively, protecting your business from potential fines.

  • Gain valuable insights into your website’s performance with integrated Google Analytics, refining your marketing efforts and attracting more customers.

sam crawford speaking

About author

Hi. I’m Sam Crawford

Squarespace Web Designer & much more

If you’re looking for a custom Squarespace HVAC website that looks great and works hard for your business, you’re in the right place. I use Squarespace’s flexible tools — from layout builders to custom styling — to bring your ideas online in a way that makes sense for you and your clients.

Process

Our 3-Step Process for Professional HVAC Companies Web Design

At by Crawford, we focus on HVAC web design that helps your business show up online — clearly and confidently. From layout to launch, we handle the details so your website feels like a natural extension of your service. Here’s how we build a site that reflects your work and makes it easy for clients to connect with you.

01

Onboarding


  • Initial consult call to learn your website goals

  • Comprehensive onboard form

  • Proposal to get started

  • Collection of assets

  • Project ‘hub’ setup

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02

Building your website


  • First homepage web design + video walkthrough

  • Feedback round + wider website build + video walkthrough

  • Targeted feedback round using bespoke feedback software

  • We repeat this until you’re 100% satisfied with your Squarespace website design and beautiful website

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03

Offboard


  • Finalisation call

  • Confirmation of 100% satisfaction

  • Hosting and domain setup

  • Comprehensive offboard training

  • 30 days of free email assistance

  • Ownership handover

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  • Valuable Resources

  • Exclusive Access

  • Expert Insights

Your dream site

Start your project

Join the ranks of businesses that trust my expertise. Start
your project with a free discovery call and see how we can
bring your vision to life.

FAQS

Ask us anything

  • At by Crawford, we pride ourselves on offering expert HVAC website design and HVAC website development services, creating fully customized websites tailored to the unique needs of each HVAC company. We don’t rely on generic templates or one-size-fits-all solutions. Instead, we design bespoke HVAC websites that highlight your services and perfectly align with your brand.

    This personalized approach ensures you have one of the industry's best HVAC websites, turning potential customers into loyal clients.

  • Absolutely. Our HVAC web design services ensure your HVAC website is fully mobile-friendly and responsive. This means your site will look and function flawlessly on any device, offering a superior user experience for website visitors. A mobile-responsive site is crucial for capturing potential customers searching for air conditioning and heating services on the go.

  • The timeline for designing and launching a new HVAC website varies based on your specific needs, but with our intuitive HVAC website builder and commitment to best HVAC website design, most projects are completed within 2–4 weeks.

    We focus on delivering a well-designed, fully responsive site that meets your unique requirements swiftly and efficiently.

  • Of course! Whether your current HVAC websites need a complete overhaul or a simple refresh, our team specializes in transforming outdated sites into modern, attractive platforms. Using cutting-edge HVAC website designs, we’ll update your layout, visuals, and functionality to draw more potential customers and better showcase your services. Contact us to discuss how we can bring your site up to today’s standards and elevate your HVAC brand.

  • Yes, our web design services include essential search engine optimization (SEO) to improve your visibility and attract more potential customers. Our strategies ensure your HVAC company ranks higher in search results for key terms like air conditioning, heating, and indoor air quality.

  • Absolutely. We can integrate an online booking form into your website, allowing clients to easily schedule service appointments. This feature is a significant asset, streamlining the booking process and enhancing customer satisfaction.

  • Definitely. We specialize in SEO for HVAC websites, and our comprehensive strategies are designed to improve your search engine ranking. By optimizing your content, using the best HVAC website templates, and implementing effective keywords, we help you attract more potential customers looking for air conditioning and heating services online. This is part of our commitment to delivering top-tier HVAC website designs that drive real results.

  • We provide ongoing support and maintenance for your website, from quick updates to fully managed solutions. Our after-care packages ensure your site remains a valuable tool for attracting customers and growing your HVAC service offerings.

  • A responsive and adaptive HVAC website ensures accessibility and easy navigation on mobile devices, expanding your reach to more potential customers on smartphones and tablets. It also improves your search engine ranking, bringing in more local customers searching for HVAC services.

  • Custom web design ensures your HVAC site stands out from the competition. While templates and standard website builders offer a quick fix, a bespoke design is tailored to your specific needs, effectively highlighting your services and contact information. Custom designs provide greater customization and unique branding, enhancing your visual appeal and functionality to attract and retain customers.

  • Showcasing customer testimonials and reviews builds trust and credibility with potential clients. Positive feedback from satisfied customers can significantly boost your reputation and influence decision-making, leading to more inquiries and bookings for your services. Integrating reviews makes your site one of the best HVAC websites by providing social proof and enhancing user trust.

Webflow, Wix, and Squarespace website builder interfaces